Sony A7

Sony released its new camera, the Alpha 7 IV or A7 IV, on Thursday evening. Sony’s new camera is the successor to the A7 III, the company’s most popular entry-level full-frame camera since 2018.

Sony released its new camera, the Alpha 7 IV or A7 IV, on Thursday evening. Sony’s new camera is the successor to the A7 III, the company’s famous entry-level full-frame camera since the year 2018.

The ISO sensitivity range of the new sensor is 50 to 204,800 and the native dual ISO, in the second phase is at 3,200. Sony claims that the sensor is including a dynamic range of 15 stops. The sensor is paired with the latest generation BIONX XR image processor, present in the flagship Sony Alpha 1.

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Sony claims that the Alpha 7 IV’s photography capabilities have improved while still offering good video shooting capabilities, which makes it a good camera, the overall hybrid camera. The camera can also shoot 4K at 60 fps. However, you can only do this in Super 35mm mode, which cuts the image and does not use the full width of the sensor.

The camera can record 10-bit full depth video and 4: 2: 2 color sampling as well as XAVC S-I intraframe recording. The camera’s new features include AF Assist mode, which adds to focus transitions while using AutoFocus, a focus map that shows the depth of field with on-screen colors, and a new feature of breath compensation, which Sony cuts the image slightly on the lens, making it difficult to breathe. So the field of view stays constant even when you shift the focus from one extreme to the other.

The Autofocus system utilizes 759 phase-detection AF which also aims at real-time object tracking. There is even the real-time IAF to track people, birds, and animals in pictures and videos. The second update of the Alpha 7 IV is the capability to record a 4K video utilizing the full width of the sensor. Image has been reduced from 7K to 4K for all frame rates, including 30 fps and below.

The camera has a flip-up screen, a 3.68mm dot electronic viewfinder with a 1.6-fold resolution, and a dual card slot with a compatible SD card and another SD or CFexpress type A card, it is priced at 2,500 for body only and in December 2021. The kit version of the FE 28-70mm F3.5-5.6 OSS zoom lens from Sony will also be available for $2,700.

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